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Case Study Archives | Payden & Company

Objective A bakery owner had built solid connections with other service providers within their local event industry. But they were looking to grow their business within the wedding market. Product Block Wave Table Tent Personalization They are digitally printed in full color on flat ad panels, pop-out waves, and behind those panels. Method of Distribution...

Objective A children’s hospital wanted to send a thank you gift package to donors. They wanted patients to be able to add a personalized touch to the gift to connect donors better to the cause. Product Medium Pillow Box Personalization The pillow box was modeled after designs used at a charity golf tournament benefitting the...

Copy of Payden & Co Social Distancing (6)

Product: Auto Safety Kit Industry: Banking What it was purchased for: As a gift to anyone who opened a new bank account for over $1,000.00. How it was distributed: The bank was looking for a branded item that would be useful and a gift that would have a high-perceived value. The gift also had to work for both men...

Copy of Payden & Co Social Distancing (5)

Industry: Hospitality Personalization: A small sandwich shop wanted to increase their business during lunch hour. Their target market was people who worked near their restaurant. Method of Distribution: Starting in November of the previous year, employees making deliveries handed out calendars to customers. The shop also kept a display box full of them by the...

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Description: 10 Oz. Aztec Spooner Mug Industry: Advertising / Marketing / Publishing What it was purchased for: A major coupon distributor was looking for a thank you to give out to advertisers. How it was distributed: These spooner mugs were filled with goodies like candies and cocoa and sent out to all advertisers with a thank you note. Result...

Copy of Payden & Co Social Distancing

Description: CUSTOM Malibu Sunglasses Industry: Food & Beverage What it was purchased for: The end user wanted to give something away at this year’s Spring Break in Jamaica for an MTV event that would capture the attention of not only the Spring Breakers but get airtime on MTV as well. They chose the Malibu Sunglasses. Not only are...

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