Promotional Product Insights: Branding Strategies & Case Studies

Whether you’re looking to relax and recharge or seeking adventure, getting out into nature provides everyone some peace and quiet from our regular lives. Help your customers enjoy the great outdoors with these camping-themed promotional products. Backpack Preparedness never looked so good. This high-quality, versatile backpack that takes your customers from a business trip to...

Objective A small business owner wanted an easy way to present important paperwork to new employees to help them stay organized in their first few months with the company. They wanted to instill professionalism in all aspects of the onboarding process. Product Small Quantity Pocket Folders Personalization “Welcome to” above the company’s logo, with the...

Description: Desk Calendar Industry: Insurance What it was purchased for: A local insurance agent wanted a way to connect with customers, and capture new leads, with a useful promotional item that would also boost her personal branding and promote her services all year round. How it was distributed: This agent used the desk calendars as...

Keeping Colds at Bay, One Spritz at a Time Organization High School Product Featured Spray Hand Sanitizer Goal of Promotion To promote good health for the winter season Description of Case History In an effort to help the school stay healthy for the winter season, a high school provided a gift pack that contained a...

Vertical Market: Hospitality Product Use: Gift with Enrollment Promotion: An ocean excursion company chose the Igloo® Marine Backpack Cooler as a gift with enrollment for customers participating in their Elite Diving Course. The customers used the large capacity backpack cooler to pack daily lunches and snacks throughout their training. In addition to the backpack’s sporty appeal, it also...

Description: Auto Air Vent Magnetic Phone Mount Industry: Technology What it was purchased for: A technology business was looking for a giveaway item that was unique but also fit within their budget. The Auto Air Vent Magnetic Phone Mount was the perfect choice as it has a high value for a low cost. The item is small, which...

Do you remember the birthday parties you went to when you were a kid? And the party favors you received at the end of the festivities? Sometimes, those parting gifts were the highlight of the party. Bring back the party favors with these seven promotional products. You can add your logo and leave a memorable...

In marketing terminology, perceived value is what consumers think a product is worth to them. Outside factors like personal memories or associations, celebrity endorsements, resemblance to a higher cost item, and more can all influence a customer’s perceived value of an object. Businesses and organizations can use their customers’ perception of items to their advantage,...

Unpredictable weather is a shared experience in life. No matter your age, geographical location, job, or personality, it will always rain. These unique and functional promotional products are sure to keep everyone (and their dog) covered all year long! The Rebel XL Inverted Umbrella This isn’t your typical umbrella. With the wide 56” arc and...

Description: Cowbell Industry: Sporting Events, Athletics What it was purchased for: A charity marathon coordinator wanted a giveaway that spectators could use to cheer on their runners. They chose this cowbell. Not only is it a fun way to make some noise, but it also looks like a cowbell/kettlebell weight so there’s that tie-in to...