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Product Design Archives | Page 4 of 4 | Payden & Company

Working from home has become the norm these days. It’s also becoming increasingly difficult to separate our professional lives from our personal lives. From trying to make deadlines, cooking dinner for the family, and getting that needed workout in, it’s challenging to juggle it all. Here are a few of our favorite products to make...

People demand a lot of creativity from professionals these days. We live in an era of media overload, where viral video marketing and colorful infographics have become accepted means to engage an audience. As they should, that’s what sets you apart from the competition. In fact, more video content is uploaded to the web in...

When business owners are asked about the customers they serve, many times, their response is: “Well, we serve everyone…” If a company served everyone, it would be impossible to build a successful marketing plan. Who are you specifically targeting? What are their pain points? What are their interests? To properly and effectively market, it’s important...

Finance-themed promotional products are a great marketing investment and help increase brand awareness and customer loyalty. These seven products can be used as financial seminar gifts, banking giveaways, grand opening souvenirs, and more! Chocolate Coin Gift Box   This promotional product is pure gold (well, pure chocolate, which is just as good!) These chocolate coins...

If you’ve ever run a 5k or attended a basketball game, chances are you’ve got a promotional shirt in your drawers somewhere. According to PPAI’s 2019 Consumer Study, wearables are the #1 most popular promotional product category. However when it comes to wearables, there’s an abundance of options that can make it daunting to choose...

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Many people agree that there is a high demand to diversify the workforce with young specialists bearing fresh ideas and new perspectives. Furthermore, we need to prepare this growing generation for leadership roles across many industries, ensuring stability and financial prosperity for our future. However, millennials share very different views on one’s life’s calling, to...

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Taking seamless key performance indicators offline to maximise the long tail.