Today, Payden and Company announced record sales for 2017. Overall sales increased 28% over 2016. According to Payden, Managing Partner, "we could have not reached this unbelievable sales increase without the great work by our staff and sales team as well as our many vendor partners throughout the industry. And of course our valued customers, who have become our partners and without them, we could have never attained the growth we've experienced over the last decade. We value our role in helping our customers build their brands through the use of the promotional product and sportswear items we provide them. I'm confident that we will continue with our exceptional growth throughout 2018"